purpose
reinventing plastic
purpose
reinventing plastic
purpose
reinventing plastic
play
a sustainable kidswear collection
I used the meaning of the word Purpose as a lens to view the world around me.
I gathered images and visuals which inspired a series of textures and material explorations. One of which I took forward to make a garment.
The explorations represent the linear rhythm and transparency in a purposeful act.
I used the meaning of the word Purpose as a lens to view the world around me.
I gathered images and visuals which inspired a series of textures and material explorations. One of which I took forward to make a garment.
The explorations represent the linear rhythm and transparency in a purposeful act.
I used the meaning of the word Purpose as a lens to view the world around me.
I gathered images and visuals which inspired a series of textures and material explorations. One of which I took forward to make a garment.
The explorations represent the linear rhythm and transparency in a purposeful act.
I used the meaning of the word Purpose as a lens to view the world around me.
I gathered images and visuals which inspired a series of textures and material explorations. One of which I took forward to make a garment.
The explorations represent the linear rhythm and transparency in a purposeful act.
Play is a kidswear collection, it brings back classic silhouettes in happy colours. The garments are all easy fitting and roomy, allowing for all sorts of jumping and running around a kid needs to do.
The sustainable approach:
All garments are put together using patches. Once returned, these patches will be opened and sewn back together into quilts. These quilts will elongate a fabrics life as well provide for someone less fortunate.
purpose
reinventing plastic
Lockdown Lovestory
Client
Year
PapaDon'tPreach
by Shubhika
2020
India's first illustrated fashion campaign to launch Papa Don't Preach's new collection Lockdown Lovestory.








